Glamour photography is essentially the same as fashion photography: you are working with models, acting as a director for your shoot and it is up to you to get the best out of your models and get the best results from your own skills.

The irony of glamour photography’s public acceptance is the elements of it are often found in most photography. You have wedding photographers shooting photojournalistic images, but at the same time, they add just a touch of glamour in most of their “bride” photographs. Other photographers add the element of glamour in their photojournalism, nature, portraits, and fashion images, sometimes knowingly, and sometimes unknowingly.

The evidence of glamour in images is found through the smiles on model’s faces—and these rarely show teeth, only the harmony of the model’s eyes with the corner’s of her lips. Magazines like Maxim, FMH, Details, and photographers like David LaChapelle have imbedded this in our minds, as they are masters of blurring fashion with glamour in their photographs through the use of smiles on model’s faces. One major point of interest is to know what to focus on when doing portraits. The sharpness of your subject’s “eyes” are critical in an image. Many beginning photographers with autofocus cameras tend to have the nose, chin or shoulder in focus, forgetting to place their focusing spot on the subject’s eyes when shooting. This is a prominent problem with photographers spoiled by autofocus cameras. Photographers who tend to rely on the camera, which by default focus at the center of the image. The proper way to focus, is to find your subject’s eyes in the frame first, slightly depress the shutter-release button, holding the focus, compose the subject in your frame, then further push the shutter-release button to take the photo. This technique may slow you down a bit at first, but once you develop a feel for it, you’ll find it will ensure your subject’s eyes are always in focus.

find a window, any window, in your residence and study the light that comes through it. Figure out the best time of day to use it, and shoot some images with the natural daylight that filters through it. Toss in a flash and mix your light too. It's been said, "the eyes are the windows to our souls," well the windows in your home are a source of inspiration that will soothe your soul.

Digital photography, unlike conventional film, is very forgiving in the shadow areas and will soak-up that natural window light your subject reflects. Don't forget to use the white-balance settings on your camera to your advantage, change your white-balance to around 6000K (Kelvin) or the electronic flash or even the cloudy day mode, the results should be beautiful warm-toned images that appear to be the late evening sun—color that light, pure daylight is boring.

An effective way to create exposure is by placing photographs in portfolios on the world-wide-web. The web is known as the “great equalizer,” giving everyone the benefit of world exposure to their talents—necessary marketing today.